Introduction to the Alex Loves Colour Brand

Welcome to Alex Loves Colour, where creativity meets innovation in the world of hair colouring. Founded with a passion for transforming the salon experience, Alex Loves Colour (AL/C) is dedicated to providing high-quality, fun, and eco-friendly pre-cut pop-up hair foil and tools. Our unique, quirky printed foils are designed to save time for hair colourists while adding a touch of personality and fun to every service.

Alex, the visionary behind AL/C, has been a well-known colourist for over 12 years, creating viral trends on social media and teaching hair colouring classes for over 7 years. A fan of pop culture and a lover of 90s cartoons, Alex infuses every print with elements that reflect his deeply embedded DNA, making each design unique and captivating.

At AL/C, we believe in the power of precision, efficiency, and sustainability. Our products are not only crafted to deliver exceptional performance but are also fully recyclable, aligning with our commitment to a greener planet. The AL/C logo, symbolised by a forward slash, represents our promise of innovation and elegance. Inspired by the very essence of our core product—the foil—the forward slash mimics a single piece of foil peeking out from its box, perfectly angled for use. This symbol stands for the precision, efficiency, and quality that AL/C guarantees, embodying our core values of high performance and sustainability.

Beyond just products, Alex Loves Colour is a brand with a mission. We are proud to support children in need by donating a portion of our profits to charitable causes, reflecting our belief in giving back to the community. Our goal is to revolutionise the hair colouring industry while making a positive impact on the world.

Quirkiness is at the heart of what we do. Our foils feature vibrant, quirky printed artwork that stands out in the salon, making the hair colouring process not just a service, but an experience. We believe that a little fun and creativity can go a long way in making both colourists and clients smile.